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Course

Marketing Strategy: A Customer-Centric View

Sep 16, 2024 - Nov 10, 2024

$899 Enroll

Full course description

Course Dates: September 16th - November 10th, 2024

Registration Deadline: September 13th, 2024

 

In the global marketplace, companies face intensifying competition, eroding loyalty, and shifting consumer needs. Applying a strategic approach to the marketing plan is more important than ever before. This course is designed to introduce you to the essential components of a customer-centric marketing strategy and how to apply the core concepts to both large and small marketing strategy plans.  

You will be able to apply the concepts to your current work immediately. You will also find that as you shift to a strategic way of thinking, it will have an impact on your work beyond a marketing strategy.